The Health and Safety Committee is the Company’s planning group in all matters pertaining to employee health and safety. The total workforce is fully represented in this committee with representatives from all categories: associates, supervisors and management team levels.
In 2010, CHI registered zero (0) lost-time from work accidents and injuries while work illnesses are reported as follows:
There were no reported accidents nor incidents involving outsourced personnel for the year.
Awareness of Workforce regarding Serious Diseases
As of 2010, CHI had fully implemented four Health and Safety programs on serious diseases namely: the Drug Free Workplace, TB Prevention and Control in the Workplace, Anti-Sexual Harrassment, and HIV/AIDS Prevention and Control.
Employee Development
In 2010, CHI pursued competency-based training programs related to leadership, effective selling, SAP systems, effective business writing, customer service, frontline skills on telephone handling, crisis communication and Quality, Environment, Health and Safety (QEHS)-related programs. These were the priority programs identified during the competency-based training needs assessment done by the management team. During the process, individual competency profiles and individual development plans were developed per employee.
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In 2010, the Company recorded 28.2 average in-house training hours.
To promote environmental awareness in the community, the Company represented by its Corporate Sustainability Officer, participated in the different forums and focused group discussions organized by various government and non-government sectors, namely:
The Company also brought in the Training Manager of the Global Reporting Initiative (GRI) to talk about sustainability reporting during the Visayas Area Business Conference of the Philippine Chamber of Commerce and Industry in June 2010.
Earth Hour
Merchants, employees and shoppers at Ayala Center Cebu supported the global campaign on March 27, 2010. The countdown to the switch-off was led by Cebu Holdings, Inc. and the Philippine Retailers Association-Cebu Chapter at The Terraces. From March 15 to 27, shoppers and the general public converged at the Active Zone where computer terminals were set up for participants to register at the Earth Hour site and make a virtual lantern as a show of support. To promote early awareness in a fun way for the young ones, two terminals for a game found in the Earth Hour site were made available for kids 12 years old and below. On March 27, a forum on energy conservation for mall merchants was conducted. Discussions on electricity conservation, carbon emission calculation and efficient use of resources were highlighted.
Earth Day
This was another global campaign to help save the environment and encourage the general public to participate in the activities which included the collection of recyclables, and plastic bags, an ecoproducts exhibit, an eco photo exhibit and a concert for a cause. Merchants participated by giving discounts to shoppers who brought recyclables.
Greenology
A month-long celebration and promotion of an environment-friendly lifestyle among merchants and shoppers. Ayala Center Cebu launched the “No Plastic Bag” Campaign and Online Green Campaign highlighted by its “Green Mall Wide Sale”. Other activities included the live green concert, a green art and fashion show.
Eco Dash: Bottle School Run
On November 14, Ayala Center Cebu encouraged running enthusiasts to run for a real solution for the environment with Eco Dash: The Bottle School Run for the benefit of the Law of Nature Foundation and the Bottle School Project, an environmentally sound and sustainable solution to the country’s shortage of classrooms. Proceeds of the registration will help build Cebu’s first bottle school, a structure that makes use of recycled 1.5 and 2-liter polyethylene terephthalate (PET) bottles to replace hollow blocks. This groundbreaking project is also a way of fighting climate change through sustainable, eco-friendly, low-cost, and disaster-resistant structures as well as reducing the landfill waste.
Over a thousand runners, including members of the CHI PLUS Running Club, joined the event which kicked off at The Terraces. A total of 2,500 PET bottles were collected and will be used for the construction of the School of the Seas in Bantayan Island, Cebu.

Balik Cebu
The annual Balik-Cebu dinner party is hosted by Cebu Holdings, Inc. at The Terraces in Ayala Center Cebu. In 2010, it gathered over a hundred balikbayans who paid homage to Sr. Sto. Nino and joined in the Sinulog festivities. The guests witnessed the Handumanan and Lakbit Sudo-ong sa Kulturang Bahandi, a showcase of the best Cebuano talents. Partners in this event included the Department of Tourism, Cebu City Tourism Commission, Sinulog Foundation, Inc., and the Balik Cebu Committee.
Cebu Business Month
Cebu Holdings, Inc. and Ayala Center Cebu, in partnership with Cebu Chamber of Commerce and Industry (CCCI), hosted the opening salvo of the celebration of Cebu Business Month.
Green Forum and Expo
Cebu Holdings, Inc. partnered with the Philippine Retailers Association(PRA)-Cebu Chapter in raising awareness among retailers and shoppers on the challenges of resource conservation, waste reduction and application of innovative technologies relevant to the retail business.

Think Pink
A month-long celebration which consisted of a series of events celebrating life despite having breast cancer. Activities included auction for a cause, a photo exbihit, a fashion exhibit and the dinner for a cause.
Beauty, Health and Wellness
An annual partnership with the Mandaue Chamber of Commerce and Industry in promoting beauty, health and wellness industries of Cebu.
Stand Up for the Downs
Ayala Center Cebu, in partnership with the Down Syndrome Association of the Philippines, Inc., hosted a family day for children with Down Syndrome in November 2010.
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