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Go Lokal! to open in Ayala by yearend

Friday September 15, 2017

A YEAR after it was first rolled out in Metro Manila, the Department of Trade and Industry (DTI) will bring retail concept store Go Lokal to Cebu by the end of the year. To be opened at the Ayala Center Cebu, it will be the first Go Lokal! store in Cebu after DTI and the mall’s management firmed up their partnership last month, said DTI 7 Director Asteria Caberte in an interview yesterday. As a retail concept store, Go Lokal! will showcase quality and innovative Philippine products crafted, designed, and produced by the country’s micro, small, and medium enterprises (MSMEs). The store serves as a free marketing platform for enterpreneurs and local products to gain access to the lucrative local consumer market, and ultimately, to the global export market. For Go Lokal! in Cebu, Caberte said the agency will still have to curate the MSMEs that will participate in the concept store. The exact location of the store inside Ayala Center Cebu also has yet to be identified. “Ayala is excited and they understand that it’s for the high-end market...and we want to have as many partners as possible because we want more exposure of our SMEs and also sustained sales,” said Caberte. (SUN STAR CEBU)

Cebu’s weekend food market to open daily

Friday September 8, 2017

Sugbo Mercado Food Bazaar Inc., (SMFBI) will soon open a regular food market bazaar to intensify its advocacy in developing the home-based "foodtrepreneurs" in Cebu. SMFBI president John Paul Chiongbian in a press conference said that the company will open a 3,000 square meters food market to be situated in North Reclamation Area (NRA), that will be called "The Market." "We want to reinforce our advocacy in bringing up the entrepreneurial spirit of Cebuanos," said Chiongbian adding that the creation of the container-van park concept food market is part of SMFBI's expansion plans as it is turning two years in business. Unlike its iconic Sugbo Mercado weekend food market, this new concept — The Market operates daily, backing up the Cebu's gaining popularity in food tourism. According to Chiongbian, it will become the major entertainment and lifestyle hub in the northern part of Metro Cebu. The food park is set to open in the first quarter next year. There will be 25 exclusive tenants that will be strictly screened by the management. "We are excited to announce our intent to enter Mandaue City with week-long operations and a themed setup in the burgeoning entertainment and lifestyle hub in the area," added SMFBI marketing and communications director Michael Karlo Lim. Lim also mentioned that the company is brewing plans for Mactan expansions. However, there is no concrete details as of yet. "We will cross the bridge when we get there." In 2016, Sugbo Mercado was officially endorsed by the Department of Tourism-Central Visayas as Cebu’s “First Weekend Food Market — promoting individual brand identity and presenting diverse culinary delights from the Philippines and other parts of the world while supporting micro food entrepreneurs paving a venue to enable them to reach and expand their market. Since its establishment two years ago at the Garden Bloc of Cebu IT Par, legitimation and professionalization of its individual vendor’s operations came by the game-changing business classification for food market operations as specially created by the Cebu City Government in recognition of the regularity and longevity of what is technically a weekend event. This gave rise to other, smaller, pocket food market operations which subscribe to our business model, today. The dining and lifestyle destination "Sugbo Mercado" started in September 2015 at the Garden Bloc of Cebu IT Park. It only attracted 25 artisan, homegrown, food and lifestyle tenants. The company is so far the first organizer of all-year-round food bazaar in the country today. (FREEMAN)

Jessica Zafra to hold writing bootcamp in Cebu

Friday September 8, 2017

You've always wanted to write, but you don’t know how to get started. You used to write, but you haven’t done it in a while and you feel rusty. You’ve started many stories, but you ran out of steam. You have a writing project that you’ve been putting off, and you just looked at the calendar and it’s almost 2018. You want to learn the basics of storytelling. (Or you have a friend who is any/all of the above and you want to give them a little push.) Join the Jessica Zafra Writing Bootcamp in Cebu on September 16, Saturday, from 1 p.m. to 5 p.m. at the Coffee Bean and Tea Leaf, Ebloc2 Branch at the IT Park. The workshop consists of a series of short lectures, 10-minute writing exercises, and group discussions. It will be more of brainstorming with Jessica, sharing stories, tips and tricks, with the objective to start and finish a piece of your writing. This is brought to you by Cebu Literary Festival, the Arts Council of Cebu, east west Cafe, Marco Polo Plaza Cebu, Little Boy Productions, Coffee Bean and Tea Leaf and Shakey’s.  For more information,  check out Cebu Literary Festival on Facebook, email or contact 0915-445-3049. (PR)  


Friday September 8, 2017

The Cebu City Marriott Hotel will take its charitable activity to the streets by organizing its first running event dubbed “Run To Give 2017” slated Sept. 23. The race will start and finish at the Biliran Road of the Cebu Business Park fronting Ayala Center Cebu’s The Terraces. The running event is for the benefit of the Rise Above Foundation that is based in Cebu City. The proceeds of the running event will go straight to the foundation’s educational and livelihood charitable programs in the depressed areas in Cebu City. The non-competitive race is held one day before the simultaneous gun start in different countries across the Asia Pacific region organized by Marriott International. Cebu will hold its race earlier because there is another race scheduled on the 24th. “This is part of Marriott International’s Take Care program. As what JW Marriott, the founder of the Marriott International said, we have to take care of our people and in return they will take care of our guests and this time we really focus on our people in how to live a healthy lifestyle, and stay fit and happy,” said Cebu City Marriott Hotel’s project chairman and director for operations Joe Xavier Fijardo. “The event will be held on the 24th of September across the Asia Pacific region, but for Cebu we will hold the event on September 23 because we have another race on the 24th of September. We cannot have two race on the same day.” Joining Fijardo in a press conference for the event at the Cebu City Marriott Hotel were general manager Patrick Carroll, director for sales and marketing Frances Alfafara and race director Kenneth Casquejo. The race will have 10-kilometer, 5k and 3k distances. Although it is non-competitive, the top three finishers in each distance will be recognized. Exciting raffle prizes such as travel items, gift certificates from Marriott Hotels and products from International Pharmaceutical Corporation (IPI) also await participants. Registration is going on at the Cebu City Marriott Hotel and at the Ayala Center Cebu. Registration fees are P550 for the 10k, P450 for 5k and P350 for 3k. (CEBU DAILY NEWS)

Seda, an Ayala hotel to open in Cebu

Thursday September 7, 2017

SEDA pertains to silk, a soft and lustrous fabric that perfectly describes the kind of hospitality and seamless accommodation experience this hotel provides. Ayala Land Hotels and Resorts Corp. (AHRC) wholly owned and managed Seda hotels are adding more than 2,020 rooms in nine destinations, including Cebu from 2017 to 2019. According to group director of sales and marketing Melissa Carlos, the group’s aggressive plans are due to high demand and positive market response. “Guests appreciate the vibrant locations of each hotel, and easy access to dining, shopping and entertainment.” Indeed, where you find an Ayala Center Mall, there is also a Seda Hotel beside it! Recently, Melissa and her sales team breezed into town to introduce themselves to the local media and travel agents. Over a delectable dinner at Anzani Restaurant, we met Melissa, Carol Valdez of Seda-Centrio in Cagayan de Oro, Faith Dimaano of Seda-Abreeza in Davao and Genny Puno- communications group manager of Seda Hotels. From Genny, we learn that aside from the Seda flagship hotel in BGC (Bonifacio Global City), there are branches in Cagayan de Oro, Davao, Iloilo, Nuvali-(Laguna), and Vertis North (Quezon City). In the drawing board are Cebu IT Park, Seda Capitol Central (Bacolod) and its first resort, Seda Lio in El Nido Palawan. But if there’s one thing Seda is proud of, it’s that the first hotel brand to be named Certified Gold Service property in Asia by the American Hotels and Lodging Educational Institute (AHLEI), affirming the brand’s highest international standard of service. Indeed, an amazing accomplishment for a hotel that started operations only in 2012. (SUN STAR CEBU)  

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